4 Ways Gen Z is Impacting the Retail Landscape
Despite what major retailers may have expected, the vast majority of Gen Z-ers (more than 3 out of 4) actually prefer to shop in physical brick and mortar retail stores. But it’s not that simple — creating the right in-store experience is also crucial to success. From ensuring that items are kept in stock to creating unique and personalized experiences for shoppers, retailers can make a great impression on this highly sought after and coveted demographic. It’s also important to get the experience and the transaction right from the first…
Read More