Is Your Building Really Pet Friendly?
Everyone loves their pets – especially your tenants. Today’s multifamily residents want to live in a building that rolls out the red carpet for fido. These demands are increasing, prompting the multifamily sector to reanalyze how they’ve been defining “pet friendly.”
Is your multifamily community showing its furry friends enough love? Beyond just allowing pets to live on the property, it’s important to start considering ways that you can make your multifamily building extra pet friendly.
If you’re thinking this isn’t such a big deal, it’s time to think again.
Data reveals that the number of U.S. apartments with pets is more than double the amount of households with children. In 2019, there was a recorded 84.6 billion households with pets throughout the country. That’s a massive portion of the multifamily tenant pool – and appealing to that market can be a major strategy to fill vacancies and attract residents.
Having a pet-perfect apartment community can give your listings some extra brownie points, helping to upend the competition. Here are 6 ways you can create a truly pet-friendly multifamily community:
Dog Washing Stations
Nothing is better than a community filled with clean and happy pets. Adding a dog washing station as an amenity to your multifamily property will surely wow pet-loving prospects. Even a small dog washing area can relieve some of the bath day stressors, making it a great pet-friendly consideration.
Offer Waste Pick-Up Bags
Keeping clean can be as easy as providing free waste pick-up bags. Encouraging residents to pick up after their pets not only helps to keep your community clean, but it also is a kind way to show that you care.
Relief Areas
Designing relief areas around your multifamily complex is a great way to keep things clean and help out your tenants in one smart move. If you’re tight on space, don’t worry. These areas don’t need to be huge. Even small patches of grass can serve as a useful pet relief area in your community.
Pet Gatherings
Not all pet-friendly projects need to involve your complex’s physical space. Multifamily operators can create a pet-loving community culture. Planning pet gatherings and activity days are savvy ways to get residents to come together for wholesome fun. Consider a weekly pet meetup or themed holiday events.
Discounts with Local Providers
Teaming up with the local community is another way to promote a pet-friendly multifamily culture. Dog walkers, pet sitters, or pet stores are all promising candidates to collaborate with. Setting up discount programs can be a powerful incentive for prospective residents.
Coupon Codes for Pet-Centric e-Retail
E-commerce hasn’t forgotten about pets, so neither should your multifamily property. Setting up a discount program for your residents with mail services like BarkBox or Chewy.com can add that extra touch of pet-loving power.
These six ideas will turn your multifamily property into an oasis for pets – and their owners will love them, too. Don’t forget to highlight your pet-friendly amenities and programs on your building’s website and listing pages. It may seem simple, but being pet-friendly packs a powerful punch.